MARKETING COMMUNICATION APPROACHES AND INDEPENDENT RESTAURANT SUCCESS AND FAILURE IN AN URBAN RESTAURANT INDUSTRY IN THE EASTERN MEDITERRANEAN

Marketing communication approaches and independent restaurant success and failure in an urban restaurant industry in the Eastern Mediterranean

Previous, but very broadly-focused, research has indicated that substantial differences may exist in marketing approaches used by successful and failed independent restaurants.If true, then future studies investigating marketing in the independent restaurant industry should prioritize research on those methods used predominantly by successful resta

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BIO-SECURE BUBBLE AMID COVID-19 PANDEMIC: PESTEL ANALYSIS

Physical distancing was recommended to break the chain of transmission, with 761402,282 confirmed cases worldwide.The Bio-secure bubble system consisted of routine COVID-19 testing and cleaning of tournament locations.PESTEL analysis is a technique for examining external macro-environmental variables that have an impact on 3 IN 1 CEDAR a company or

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